My guy and I are friends with Chris and Andrea. Just spent the weekend with them and we were talking about LLAP. Chris suggested I share with you my thoughts.

First off I like the branding! They gave me a tattoo and sticker a while back and without knowing anything about your mission statement I applied the tattoo (perfect for the ankle) and put the sticker on my car.

LLAP’s meaning, I believe, is really unique to everyone. I branded my car and ankle because to me it represents a lifestyle I strive to live. For me it’s ‘bucking the norm’ by defining my own path that resists mainstream. Who wants to be another cookie-cutter persona, doing and keeping up with what society dictates???

 A pirate is adventurous, resourceful, spontaneous and makes the best with what they have. They live life to the fullest and, in my mind, always have a positive slant on life. They seek out enriching and mysterious experiences and enjoy the journey along the way. There’s a freedom in that.

 This is as it should be.

Thanks for the great brand. Now it’s time to buy a tank top….

 Sheryl